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Leadership in Marketing and Advertising

Nicole Genarella

Senior Vice President Growth, 3D Exhibits

3D Exhibits

Member story

Biography

Nicole L. Genarella is Senior Vice President of Growth at 3D Exhibits, where she leads strategic growth initiatives, revenue expansion, and client engagement across the experiential marketing and exhibit industry. A dynamic and results-driven executive, Nicole has built her career at the intersection of sales, marketing, and experience—transforming strategy into measurable business outcomes while helping organizations strengthen their brands and deepen customer relationships. With a proven track record of scaling businesses and driving sustainable growth, Nicole has played a key role in helping grow her organization more than 15-fold through a combination of disciplined execution, strategic market development, and a relentless focus on profitability. She is recognized for her ability to align brand vision with business objectives, creating impactful experiential solutions that elevate brand presence, enhance engagement, and deliver tangible results for clients. A passionate mentor and collaborative leader, Nicole excels at building and developing high-performing cross-functional teams that thrive on innovation, accountability, and shared success. Her client-centric approach has enabled her to cultivate long-term partnerships with key stakeholders, earning trust through a commitment to service, creativity, and business performance. Throughout her career, Nicole has contributed to numerous award-winning experiential marketing initiatives and industry-recognized projects. Under her leadership, 3D Exhibits and its clients have received multiple honors, including Hermes Creative Awards and other prestigious industry recognitions for innovation, engagement, and excellence in exhibit and event experiences. Nicole earned her Bachelor of Business Administration, Magna Cum Laude, from the University of Toledo. She remains committed to advancing the experiential marketing industry through strategic leadership, continuous learning, and a passion for helping brands create meaningful connections with their audiences.

Professional record

Experience and expertise

Industry
Marketing and Advertising

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